Patek Philippe is #1 in the Pitot Watches Index for W40 2026. It has led 10 of the 11 weekly cycles since W30; the exception was W39, a cycle flagged for a measurement fault, when Rolex ranked first. Its published AI brand score is 84.3, 1.1 points ahead of second-placed Rolex.
Watches · W40 2026
Patek Philippe back at #1 in Pitot Watches
Source: Pitot Index® — Watches, W40 2026.

